CAPABILITIES
BRAND COMMUNICATION
Creative Strategy
Brand Design/Visual Language
Graphic Guidelines & Style Guides
Identities
DIGITAL + INTERACTIVE
Web Design
Web Development
Web-based Training + Demos
Email Communications
Presentation Branding
Brand Collateral
Promotional/Marketing Collateral
Print Ad Campaigns
Signage/Wayfinding
Trade Show/POP
CAPABILITIES
BRAND COMMUNICATION
Creative Strategy
Brand Design/Visual Language
Graphic Guidelines & Style Guides
Identities
DIGITAL + INTERACTIVE
Web Design
Web Development
Web-based Training + Demos
Email Communications
Presentation Branding
Brand Collateral
Promotional/Marketing Collateral
Print Ad Campaigns
Signage/Wayfinding
Trade Show/POP
BRAND COMMUNICATION
Creative Strategy
Brand Design/Visual Language
Graphic Guidelines & Style Guides
Identities
CLIENT
Fry Communications
CLIENT
Fry Communications
CLIENT
Pottery Barn
WHAT WE DID
Visual Design
Packaging Design
Merchandising Design
Branded in-store experience
As Design Manager of the in-house creative team at Pottery Barn corporate headquarters in San Francisco, we designed and developed the branded in-store CD packaging that was implemented nationwide. We also designed promotional marketing materials including seasonal packaging and collateral that provided Pottery Barn stores with the upcoming color palette, new product line and merchandising layout for all stores. Additionally, we designed a Fall promotional brochure introducing the product line at a New York press event. Our designs were also featured in the window and internal store graphics for the Pottery Barn Michigan Avenue store grand opening party with music legend, Aretha Franklin.