Cal CPA enlisted our design services to design both their program guide and brochures over the course of several years. The California CPA Education Foundation is the leading provider of continuing professional education for CPAs and financial professionals. The project goal was to create a cohesive visual campaign for the program guides and 12+ conference brochures. We developed distinctive color palettes and imagery guidelines each year, as well as designed flexible templates for the brochures so they could be easily updated throughout the year.